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Social Entrepreneurship- How doing good is good for business, A case study of Tetra Pak and Danone Group

Syfte:Genom analysen av våra fallstudier, bidra till en ökad förståelse av fenomenet Social Entreprenörskap. Metod: Studien omfattar en kvalitativ forskningsmetod med en abduktivt ansats och är en multiple fallstudie på två multinationella företag; Tetra Pak och Danone Group. Teoretiska perspektiv: Under studien har vi använt oss av teorier om Socialt entreprenörskap, andra begrepp och teorier som

E-BUSINESS, WHAT IS IT GOOD FOR: AN EXPLANATORY STUDY OF FIVE COMPANIES’ E-BUSINESS SOLUTIONS

The notion of firms interacting with technology is not new; these types of systems were already in place in the mid eighties. E-business users worked with connections between their inbound logistics and procurement systems, and suppliers’ order-entry systems. When these connections were described for the first time the vertical links between two, or more, value chains in a value system received mo

Rebranding in the service sector

Thesis purpose: This thesis will through a case study of a recently rebranded bank “Jyske Bank”, seek to research deeper within the field of service sector rebranding. The internal communication used in connection to the rebranding, will be analyzed in order to investigate what initiatives Jyske Bank’s organizational leaders launched to implement the rebranding and furthermore whether the initiati

The Service Terminator? - när människor ersätts av maskiner

Title: The Service Terminator – when people are being replaced by machines University: Lund University, Campus Helsingborg, Department of Service Management Course: SMKK01, Service Management, Bachelor’s degree, 15 hp, 2012 Seminar date: May 29, 2012 Authors: Sanna Axbom, Maria Ingstad, Emma Nilsson and Lina Sonesson Supervisors: Christian Fuentes and Rickard Ek Keywords: Self-service technologies