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TITLE Set Me Up With One Of Your Brands – An Exploratory Study of Human and Non-Human Actors within a Triadic Relationship DATE OF THE SEMINAR 1st of July 2015 COURSE BUSN39 Degree Project in Global Marketing AUTHORS Kristina Liebold & Jule Radeke SUPERVISOR Jon Bertilsson KEYWORDS Triadic Customer-Brand Relationship, Customer-Brand Relationship Quality, Blogger, Science Technology Studies THE
Startups. Why are the odds of surviving the initial stages so low? While the internet revolution has made it easier to start up, for example by democratizing investments through crowdfunding, the rate of success is still daunting. Why? Ultimately, the world is still being built by humans. That means a group effort is required. To realize this, leadership is an undeniably crucial element. Yet, not
The Council Directive 92/50/EEC of 18 June 1992 relating to the coordination of procedures for the award of public service contracts establishes shared rules and procedures for the award of public service contracts within the internal market. The directive defines the public service contract award criteria, contracting authorities are bound to apply. Purpose of this study is to demonstrate how leg
What if you could accomplish order by being lazy? The project is about the balance between order and disorder. Without any extra thought, sorting clothes to create a calm environment for both eye and mind. Häng & Släng is a clothing rack that yields order in the disorder of half-used clothes (not clean but not yet ready for laundry), without demanding effort. The sense of order is achieved by
This project have been about creating an object that helps the user to fall asleep and wake up comfortably. Today a lot of people use their smart phones as their standard alarm clock. It is simple, practical and doesn’t take up much space in the bedroom. However the smart phone is not sufficient to create a pleasant wake-up experience. To achieve a pleasant morning a lot of people instead use Wake
Recently, new spectroscopic techniques have been developed such as photocurrent detected two-dimensional spectroscopy [1], which measure the response from a sample that is excited by a high intensity laser pulses. The responses are linear and nonlinear signals that have very different amplitudes; the linear signal can be from 103 to 105 times larger than the nonlinear signal. These two signals hav
This is an investigation where I describe and circle in the media person Yahya Hassan, the poet slash the rapper slash the politician, and his public persona in interviews, TV programs, books, song lyrics, Facebook, etc. The purpose is with use of Jon Helt Haarder´s concepts aesthetics of the threshold, feed-back loop and haunting, as well as Poul Behrendt´s concept the double contract, analyze Ha
The purpose of this thesis was to investigate the difference between Pre-emptive and the Preventive use of force in a low-intensity conflict to which the drone campaign is a critical part of. Northern Pakistan has borne the brunt of the U.S. led drone campaign, and the Obama administration has exponentially increased the number of strikes that continues to target armed non-state entities in the tr
The superconductivity under doping in the famous cuprate compounds is believed to originate in the CuO2 planes. The mediator of pairing is generally accepted to be induced from electronic degrees of freedom. While many mechanisms, such as spin fluctuations, have been proposed throughout the years, little research has been carried out on the role of the retarded attraction due to electronic overscr
This study compares the two traditional ventilation methods ; mixed ventilation and displacement ventilation, with a new type of dif fuser which attempts to solve the problem with blockage of the diffuser for the displacement ventilation. This new diffuser called Airshower is a product developed by Airson engineering AB whom is also the company where all simulations and tests for this study were
Customer relation is an important factor in service minded sectors, and providing a flawless support to compliment that service can be an important factor while having customers. This puts support personnel in a crucial role to handle problems that the customer requests, but also see to it that the problems never happen. Telavox, a telecommunications company, supplies various communication service
The stochastic volatility (SV) model is an alternative to GARCH models to model time varying volatility. In this thesis the basic stochastic volatility model and three different estimation methods are described---namely, Bayesian Markov chain Monte Carlo (MCMC) methods, quasi maximum-likelihood (QML) and generalized method of moments (GMM). To compare these estimation methods a large scale simul
This thesis seeks to examine the effect of food shortages on marital fertility in Malawi for the period of 1987-2009. Malawi provides an interesting case for studying this relationship, since the country has experienced many instances of food shortages in the studied period. The study was done by using the 2004 and 2010 Demographic and Health Survey for Malawi to utilise the retrospective data ava
Sammanfattningsvis består arbetets problemställning av: • Presterar kv Betan enligt den energiprestanda som huset är projekterat för och är kv Betan ett bra projekt att använda som referens? • Hur fungerar erfarenhetsåterföring inom Företaget idag och hur kan hantering av information förbättras? Vilka verktyg behövs för att förenkla Företagets sätt att arbeta med projekt som kräver mätning och ko
The purpose of this thesis was to determine how a heavy duty vehicle manufacturer can create an economical viable business model for used batteries from electric buses and trucks. Heavy duty vehicles are responsible for 30% of on-road CO2 emissions in the European Union, but could be decreased if this sector would be electrified. One major barrier for this transition is the large cost for the batt
Mountains provide a variety of ecosystem services, such as drinking water, which sustains not only mountain communities but also people living further downstream. While climate change threatens most ecosystems, its negative impacts are up to three times greater in high altitudes. As well as changing the water cycle this further accelerates climate change. Although they contribute comparably little
Due to accidental external explosions ,which is not handle in the Eurocodes, are structural designers looking for other ways to design loads for external loads due to explosions. This combined with lighter building structures is a reason to address the issues of analysing the dynamic behavior of buildings subjected to air blasts from these extreme situations. The structural designers analyze the
In this study, different membranes were tested for their use in a vanadium redox flow battery (VRB). The membranes were first tested under charge-discharge operation of the VRB over four charge-discharge cycles at different current densities (20 mAcm-2, 40 mA cm-2 and 60 mAcm-2) and the corresponding cell performance was evaluated in terms of total energy efficiency (EE), coulombic efficiency (CE)
Agricultural systems, specifically in the global South, and the people living of them, are more than others, exposed to changes in the environment around them. Smallholder farmers (that work in agroecological systems), with a low standard of living, are the most vulnerable to short-term shocks and long-term stresses. There have been attempts by development agencies, researchers and local governmen
